Invest in SEO?
Investing in SEO is critical. Coming from an agency that provides SEO services the answer is obvious, however we will never be part of any strategy that could damage your brand in the long term, such as buying links, buying content on blogging networks or another strategy that violates the policies of the main search engines like Google or Bing. You need to invest in strategies that are maintained over time and are not penalized. You have to find the right digital partner to get the best possible advice and keep in mind that as long as you do not invest in SEO your competition wins and the gap will increase each day.