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The Effectiveness Of Paid Social Media Advertising

The Effectiveness Of Paid Social Media Advertising One of the biggest problems that faces many companies when it comes to social media is how to allocate their financial resources. The issue can be further complicated...

Why Are More SMEs Being Targeted By Scammers?

Why Are More SMEs Being Targeted By Scammers? Historically, cybercrime was a largely undiscussed topic. The reasons for this ranged from the obscure to the uninterested, with a level of irrelevancy marking the middle...

Instagram Changes – What You Need To Know

Instagram recently underwent a number of changes, part of this involved the nature in which content will appear on the apps feed. Already these changes have resulted in an outspoken backlash from many of the platform’s...

Which Brands Made An Impact On April Fools?

April Fools’ Day has long been a high point in the annual calendar for advertisers. Each year brands pull out all the stops in order to try and deliver advertisements that are not just amusing but also intelligent and...

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